Pick Up The Phone To Increase Your Auto Repair Shop Profits

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Pick Up The Phone To Increase Your Auto Repair Shop Profits … Pick Up The Phone To Increase Your Auto Repair Shop Profits

you may well be surprised to discover just how significantly monetary Energy rests within the hands of the person who answers the phone at your auto repair shop. As a shop owner, you put many time into Getting that phone to ring. The quite first phone call from a potential customer is your best opportunity to make a good impression. How is your enterprise first represented to your prospective patrons?

Customers needing auto repair have a sense of urgency when they make the call to your auto shop. Transportation is each a necessity and an investment; when they call your organization for service, they want to know that their vehicles will be in capable hands. How is that very first communicated to your potential clients? In the event your answering method involves an answering machine or an uninformed receptionist, you’ll be losing calls and clients by the day.

you may possibly be the right shop with almost certainly the most experienced mechanics within your local area, but if that is not communicated to your clients on the initial phone call, your company will suffer. The typical auto repair ticket is approximately $300. If your phone answering system causes you to lose one call per day, and you are open 5 days per week, your organization loses $1500 per week! This adds as much as $78,000 annually!

Getting a pre-determined script for any type of call that may well come into your shop is an perfect way to ascertain that your receptionist handles inquires in a manner that can convert the call to sales, says Gerry Frank and Keith McCrone, co-owners of Automotive Profit Pro. When This really is executed properly, 75% of calls may well be converted into appointments.

Customers frequently call auto shops for three key reasons:
1.They have a question or problem. This customer usually calls asking if you’ll be able to fix their air conditioner or In the event you work on specific sorts of cars, such as, Do you work on Hondas? They want to know that it is prospective to confidently take care of whatever problem or vehicle that they might have.
2.Calling to schedule an appointment. This may possibly possibly be a current customer or a new prospect and they could be calling for either routine service or an emergency. It’s essential to determine all the variables of the caller and help them accordingly.
3.to obtain an estimate. This person is often labeled as the cost shopper. Dont underestimate this caller; considerably more frequently than not this customer is trying to establish a relationship with you and your auto repair shop.

both and efairly of these phone calls …[-]

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